Packaging development direction of the hottest cle

2022-09-19
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Development direction of cleaning products packaging

the packaging of cleaning products needs to be protective, functional and decorative. The Trinity is the development direction of cleaning products packaging in the future. Including the extensive use of labels, the development and design of environmental protection materials, the design and improvement of existing packaging, and so on

◆ labels will be more and more widely used

because the use of self-adhesive labels can enable designers to design packaging containers more freely and have stronger operability; If the label printing of packaging is required to exceed four colors, the label cost is lower than that of silk printing. Because of the above advantages, self-adhesive labels still have broad development prospects in the world. Take the daily chemical packaging materials of cosmetics in the United States as an example, self-adhesive labels account for 46% of its packaging materials market. According to statistics, the demand for self-adhesive labels in China is growing rapidly at a rate of more than 20% every year

at present, the self-adhesive label packaging of domestic cleaning products has the following characteristics:

1 Only a few domestic manufacturers have switched from silk printing to self-adhesive labels on the outer packaging, such as "kaimibeifen" hand sanitizer, "blue moon" hand sanitizer, "VELUX" disinfectant, etc

2. In terms of label materials, there are mainly paper labels and film labels. Due to the high technical content of film labels, the cost is much higher than that of paper labels. Generally, there are three layers of film labels, each of which has different requirements. For example, the first layer is required to be well combined with ink, and the third layer is required to be well combined with glue. The middle layer is the carrier, and the color of the label is determined by this layer. Although the price of film labels is high, its advantages are obvious. The growth rate of film labels in the cosmetics industry is very fast. Domestic "kemibefen" hand sanitizer and "VELUX" disinfectant use paper labels, while "blue moon" hand sanitizer uses ultra transparent film labels

mechanical equipment is essentially the same 3 In mold labeling is rarely used in China, because after the packaging containers with in mold labeling are produced, it is impossible to change the label, which has an impact on the production flexibility. It requires manufacturers to have accurate sales forecasts for products, thus limiting the rapid development of in mold labeling. However, in mold labeling has a good anti-counterfeiting function, and the cost is no higher than that of traditional labels, so it is also a new labeling technology with great potential

◆ development and design of green packaging materials

many foreign manufacturers have begun to pay attention to environmental protection issues, and whether these materials can be recycled should be considered in the selection of packaging materials, but domestic manufacturers seem to have not paid attention to this problem. A company in South Africa introduced a new type of packaged washing powder to the market. The package includes an outer box made of kraft paperboard and an inner sleeve made of single-sided kraft liner. The outer carton is printed with UV resistant ink and polished with high gloss transparent paint. The inner sleeve is designed to prevent the washing powder from sliding out of the open carton, and is conducive to the closure of the carton after pulling out the tension strip. It also includes the demand analysis technology of operators at all levels. The top of the carton gbt238 ⑵ 002 metal material wire repeated twists and turns experiment method is buckled on the inner sleeve like a cover. The tear brace is reinforced with PP tape, pulled up with a thin sheet with clear marks and easy to lift, and torn along the scratches on the outer box. There is a small spoon used to distribute the dosage of washing powder in the package, which is convenient for users to use washing powder

◆ plastic containers still occupy an important position, but packaging materials and packaging design need to be constantly innovated

plastic containers are one of the main forms of cleaning products packaging. Today's plastic containers even have the transparent characteristics that only glass used to have. For example, the recent new product PETG is easy to be dyed into various colors, and even after anti UV treatment, the transparency remains unchanged. Recently, an American company launched a product called "bottle of kitchen hand sanitizer with sponge". On the top of the container is an ergonomically designed nozzle, which can be screwed out to facilitate the replenishment and use of hand sanitizer. A solid baffle divides the container into two parts, with hand sanitizer in the front and a sponge hidden behind. There are four oval holes at the bottom of the back part of the container to allow the moisture of the sponge to drain out. The label is a PVC heat shrinkable film with a thickness of 6U printed in 5 colors, and the use method of the product is described in detail with pictures and texts

on the whole, foreign cleaning products enterprises are more skilled than domestic enterprises in the design of outer packaging and the application of materials, and the selection of materials is also more extensive and creative

1. Cause washing powder leakage

2. Affect the printing quality

3. Thanks to the self-adhesive label, designers can design packaging containers more freely

4. And if the package has more than four colors

5. The demand for self-adhesive labels in China is growing rapidly at a rate of more than 20% every year

6. At present, the self-adhesive label packaging of domestic cleaning products has the following characteristics: only a few domestic manufacturers have changed from silk printing to self-adhesive labels on the outer packaging, such as "kemibefen" hand sanitizer, "blue moon" hand sanitizer, "VELUX" disinfectant, etc., but both in terms of growth rate and the number of manufacturers are far less than cosmetics manufacturers

7. Although the price of film labels is high, its advantages are obvious. The growth rate of film labels in the cosmetics industry is very fast. Domestic "kemibefen" hand sanitizer and "VELUX" disinfectant use paper labels, while "blue moon" hand sanitizer uses ultra transparent film labels

in mold labeling is rarely used in China. Although in mold labeling has good anti-counterfeiting function, the cost is not higher than that of traditional labels. It is a new labeling technology with great potential. However, after the packaging containers with in mold labeling are produced, it is impossible to change the label, which has an impact on the production flexibility. This requires manufacturers to have accurate sales forecasts for products, which limits the rapid development of in mold labeling

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